Our mission is to provide public education on conservation in order to inspire changes in consumer behavior to benefit the ocean and its inhabitants.
When a sea turtle in Costa Rica got a plastic straw stuck up its nose and its rescue video went viral, we encouraged our community to think about their consumer behavior to benefit the ocean and its inhabitants. One plastic straw at a time, consumers started to pause before using one, potentially preventing its final resting place in the ocean. The plastic straw has now become a headline.
We believe that through education at the grass roots level, consumers will learn that small caring acts of conservation will have large positive impacts on the preservation of ocean.
We care. We hope you do too.
About
Learn more about our mission and what we have done so far to inspire people to care for conservation!
